Thursday, December 18, 2008

Tis the Season To Be Merry!

And to smell of broiled beef:

Looking to beef up your mojo this holidayseason? Burger King Corp. may have just the thing.

The home of the Whopper has launched a new men's body spray called "Flame." The company describes the spray as "the scent of seduction with a hint of flame-broiled meat."

The fragrance is on sale at New York City retailer Ricky's NYC in stores and online for a limited time for $3.99.

Burger King is marketing the product through a Web site featuring a photo of its King character reclining fireside and naked but for an animal fur strategically placed to not offend.

Is this real? I have no idea, but to mix lust and hunger might not be a good idea. Some of us already have enough problems with social intelligence. Now we have to walk around muttering "if it stands and moves it's not food", and muttering is another social faux pas. So is eating the dinner guests.

A very odd thing, altogether. Male objectification?